Give the right buyers a reason to choose you.
Your offer, messaging, positioning, pricing and deliverables. Who is your ideal client, who are they comparing you to, and why should they choose you?
How it works
What We Do
We improve your offer, messaging and positioning, book qualified sales calls through our LinkedIn system, and strengthen your pre-call nurturing and sales process so your business can scale.
For B2B businesses building their next stage, including companies already doing well.
Four connected parts
We connect what you sell with how you acquire, nurture and close. Some parts we do for you. Other parts we build with you, depending on your agreed package.
A business better equipped to turn cold prospects into paying clients. Sometimes that needs one small tweak, sometimes a deeper rebuild, and sometimes simply more qualified sales calls.
Why it is different
The accounts, software and agency team, plus all four parts of how your business grows. Connected in one place, around what your next stage needs.
Real, aged LinkedIn accounts, our outreach software and the team running your campaigns. All three in one place.
Your offer, client acquisition, pre-call nurturing and sales process. We connect the work so each part strengthens the next.
If your messaging attracts the wrong buyers, prospects don’t show up or deals don’t close, more bookings won’t fix it. We find what’s holding you back and work through it.
Before the call
See how offer, acquisition, nurturing and sales connect, what we do for you, and where we work with your team.
Proof & resources
Recognised as an Instantly.ai Certified Expert.
One of a small group of Instantly.ai Certified Experts among 50,000+ sales teams.
Close to 100 companies we’ve worked with
The Ambitions Agency
Alaina Laird
Stranova
Don Jessop
CopyJack
ND Energy
E3 Industry
Sheldon Cuffy
And many more
Founder credibility
Recognised across young founder and entrepreneur lists.
Built a public audience around entrepreneurship, business and client acquisition.
Featured across major business and media publications.
Served on the Digital Youth Council for the Irish Government.
Client stories, campaign results and the evidence behind them.
“Within the first two to three days, meetings were flooding our calendar. Lead quality was great.”
We launched, filled the calendar, then used the response data to keep improving the system.
“They helped us craft the offer and basically make the agency we now have.”
One simple sequence. First, the system proved it could create the opportunity. Then Damon converted it.
From a booked call to a signed client.
We checked in a year later. One client from those first calls had generated $103k.
Sam booked three calls in three days, then signed a £4k/month client.
“Literally the only person out of everyone I’ve tried that’s actually delivered in getting booked calls.”
“Saw an ad, jumped on a call. I was a bit skeptical, but IndivMedia are legit.”
Use your own numbers to explore how bookings, conversion, client value and retention work together. Change one input and see how the potential outcome changes.
At a 10% close rate, one $4,000/month client retained for eight months is worth $32,000.
LinkedIn Outreach Forecast
Explore how account volume, ramp-up and response rates could affect your pipeline. Change the inputs to compare planning scenarios.
The Offer
A monthly partnership across offer, acquisition, nurturing and sales.
We look at your business, current process and goals to agree what needs attention first.
Offer, messaging, positioning, pricing and deliverables built around the right buyers.
Targeting, lists, campaigns, reply handling, qualification and booking through our LinkedIn system.
Connect the videos, proof, emails, texts and reminders that lead into the sales call.
Use your sales and setting calls to identify where the script, pitch or follow-up needs work.
Refine the process using what real prospects say and do, rather than guessing from bookings alone.
Use the campaigns and calls to decide what to improve next. The business evolves as we learn.
You take calls, deliver your service, share context and recordings, and act on the agreed feedback.
We run the LinkedIn acquisition and do the offer work. Other areas combine guidance, reviews and implementation. The depth depends on your package and what your business needs. We work through the priorities over time, not everything at once.
Why this is hard to beat
Our outreach software and real, aged LinkedIn accounts together.
You get the stack at a better rate than assembling it separately.
Accounts, software, Sales Navigator, setup, offer, scripts and leads are included.
Offer, acquisition, nurturing and sales, connected in one place.
What’s Included
Both packages work across the four parts. The difference is account volume and how much we build for you.
Package 1
Offer work and managed acquisition, with hands-on guidance and reviews across nurturing and sales.
Package 2
Everything in Package 1, with more acquisition capacity and more of the process created for you.
Ongoing setter or closer training, setter or closer recruitment, full sales management and other additional services are priced separately.
We confirm the package, priorities and scope together before starting. A wider scope does not mean every deliverable is completed at once.
Market Rates
This is the software and account bill alone. It does not include setup, targeting, scripts, lead sourcing, reply management or ongoing optimisation.
Illustrative monthly costs before tax or discounts. Profiles use a $135/month assumption; Sales Navigator Advanced is modelled on every account. Expandi uses its $99 Business rate; agency pricing is custom. Check the linked providers for current pricing.
The wider investment
Beyond the accounts and software, there’s the work of improving what you sell, attracting buyers, preparing them and closing. Here’s an illustrative budget for bringing in separate specialists across all four parts.
Separately, you might bring in a positioning consultant to sharpen your market, differentiation and value proposition.
A workshop to sharpen your offer, positioning and messaging.
Offer, messaging, positioning, pricing and deliverables are part of the work we do for you.
Separately, you might hire an outreach provider to research buyers, write messages and run campaigns.
A team to build lists, run outreach and manage prospect conversations.
Targeting, lists, campaigns, replies, qualification and booking, with the agreed accounts, software and AI.
Separately, you might need a copywriter or funnel specialist for your pages, emails and prospect education.
Help connecting prospect education, pages, emails and follow-up.
Guidance and light edits in Package 1. A complete tier 2 show-up process built by us in Package 2.
Separately, you might bring in a sales specialist to review recordings and give your team feedback.
Ongoing review of actual sales calls, with feedback on scripts and the sales process.
Sales and setting-call reviews, reminder and triage scripts, plus script and deck support at your package’s depth.
$10,000 in one-off work + $7,000+ in monthly support.
Assumes the workshop, nurturing project and both monthly services start in month one.Illustrative budgets, not quotes from named providers. Actual prices depend on scope and provider. Workshop and project fees are separate from monthly fees. The account/software comparison above is a separate illustration, not an extra amount to add to these services.
We connect the work and use what happens in your campaigns and calls to decide what needs improving next. Some parts are done for you; others are built with you.
The cost of figuring it out
You can be excellent at delivering your service and still be working out a new stage of growth. Doing it yourself has a cost too: your time, the tests that lead nowhere and the opportunities lost while you work it out.
The cost of what you haven’t figured out yet. Changing the campaign when the real issue is your offer. Buying more leads when prospects aren’t showing up. Rewriting the pitch before you understand why buyers hesitate.
“Mistake after mistake” can become the most expensive way to find your next step.
You still need to test, learn and participate. A shared map gives you a clearer starting point, an order of priorities and a team helping you work through the decisions.
Owner time · repeated tests · missed opportunities
Your context + our experience + real market feedback
A clear starting point
With your business as it is today, and what you want it to become.
Your offer, ideal clients, campaigns, numbers and actual sales conversations. What works? Where are people dropping off?
Find the bottleneck, agree the scope and decide what to tackle first. A clear plan around what your business needs.
Implement the agreed work at your package’s depth, with your team providing context, taking calls and acting on feedback.
Use campaign responses and call recordings to see what needs to change, then set the next priority together.
An ongoing monthly partnership. We work through the priorities over time, not everything at once.
Make more of every opportunity
More sales calls aren’t always the answer. See what changes when more people show up and more of those conversations turn into clients.
Your business. Your next stage.
We’ll look at your business, what you sell and where you want to go, then see whether we can help.