Award-Winning
Digital Agency
We help eCommerce & Info Product Businesses Growth With Paid Advertising
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Facebook Advertising
Track what works, target the right audience and aim for conversions to your website or funnel.
Websites and Funnels
Conversion rate optimised websites and funnels to get the maximum amount of ROI per click.
Audience Growth
High quality content paired with the social proof of an engaged audience to craft your brand.
Founder of IndivMedia
James Corneille
James is an entrepreneur from Ireland with expertise in digital marketing and a personal brand that has grown to a community of over 400,000. James has 19 awards from companies such as Microsoft, AIB and more. He’s been featured in various publications including being listed in the 20 under 20 and 30 under 30.
Founder of IndivMedia
James Corneille
James is an entrepreneur from Ireland with expertise in digital marketing and a personal brand that has grown to a community of over 400,000. James has 19 awards from companies such as Microsoft, AIB and more. He’s been featured in various publications including being listed in the 20 under 20 and 30 under 30.
767% return-on-investment
Project Description
Goal: Physiotherapy patients
Services: Facebook ads lead generation
Strategy
Initially we attempted a free 15m consultation offer which was producing great results but with too many missed appointments. We changed the offer to a 50% discount for first time appointments which showed greater results after the first few weeks. We tested different copy for the ad, our aim was speak directly to the target market.
Context
The clinic’s staff helped each lead turn into a repeat visit by utilising the value ladder methodology. The average LTV for physiotherapy patients gave us a lot of room to produce high-quality leads.
Highlights
- 1,129 incoming calls
- 754 visits
- 653 patients resulting in $42,500
- 767% return-on-investment
866% return-on-investment
Project Description
Goal: Dental clients
Services: Facebook ads lead generation
Strategy
The initial offer was 50% discounts for first time visitors. This offer was popular already with competitors, so we had to create an even better offer which included a variety of services at a large discount. The creative was a video of the clinic and testimonials. We targeted people within 5km and people who worked within a 3km radius.
Context
Clients rarely change their doctors, so it was important to make the offer enticing. Once the leads came in for their first visit, the quality of the service is what made them become a repeat client.
Highlights
- 2,014 incoming calls
- 1,241 visits
- 519 clients resulting in $25,950
- 866% return-on-investment
1,084% return-on-investment
Project Description
Goal: Gym memberships
Services: Facebook ads directed to a landing page
Strategy
We split up the target market into 3 audiences. Beginner men, professional men and women. Each audience was targeted with different offers such as nutrition plans, a free week and free personal training sessions. We then retargeted those who engaged with the ad such as watching, commenting or liking but didn’t click.
Context
One gym membership has an average lifetime value anywhere from 1 to 3 years for our client. The goal with local lead generation is to provide the highest quality service possible to increase the LTV per lead.
Highlights
- 98,413 video views
- 16,405 link clicks
- 860 members resulting in $103,200
- 1,084% return-on-investment
506% return-on-investment
Project Description
Goal: Handbag purchases
Services: Facebook ads directed to a website
Strategy
Firstly we create a video introducing the founders, their story and their products. This achieved roughly 800,000 views. Out of that, 70,000 people engaged with the video, we then ran 15% off coupons to that audience. Lookalike audiences were then used to convert completely cold audiences, along with retargeting warm visitors.
Context
Female eCommerce brand in the USA. The competition from more established brands was extremely competitive, so we had to make sure the ad, offer, targeting and website was perfect.
Highlights
- 812,741 video views
- 69,241 video engagements
- 864 purchases resulting in $223,600
- 506% return-on-investment